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Write On Target was formed in 1993 after
Elizabeth Borton, then a 24-year veteran of the communications industry, ventured into the benefits and HR communications arena and said, “Boy, these folks could use some help!” She decided to use her expertise at simplifying the complex to educate employees and retirees
across the country.
Today, Write On Target, Inc. is a full-service benefits/HR communications company that brings together the best of both worlds…professionals with in-depth knowledge and experience in HR combined with a creative staff with impressive marketing skills. Our clients include Fortune 500 and 750 companies whose audiences vary as much by demographics and culture as they do media of choice.
Write On Target’s business model is unique in that we do not believe that “bigger is better.” We purposely maintain a small staff to provide responsive, nimble service. Each client works directly with a writer/consultant who stays on the account year-round, not just for a specific project. Additional in-house talents, such as design and production, are pulled into projects as needed.
At Write On Target, every team member is familiar with, and able to respond to, the needs of our clients quickly and efficiently.
We find this unique level of intimacy and consistency enables us to deliver superior service and results-proven materials that impact employees, as well as organizations as a whole.
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We are passionate about employees’ rights to understand the total rewards of working for their employer: from benefits and compensation to career development opportunities and retirement planning. |
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We believe copy and design go hand in hand. Messages should be clear and concise. Designs should be eye-catching and easy to scan, allowing the reader to quickly absorb key points. |
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We work as a seamless extension of our clients’ staffs… a reliable resource that will take the initiative to see projects through from start to finish. |
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We believe in doing things right the first time. Exceptional quality and service each and every time that is on target |
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